All articles by Tracey Lawton

  1. 3 Simple and Low Cost Marketing Ideas to Create Visibility by Tracey Lawton

    Marketing your business is one of the biggest challenges for any solopreneur – it's a task we all find quite daunting, and are simply overwhelmed by all the information that's available. Below I have put together some information on 3 simple and low cost marketing ideas, which you can easily implement right away to create more visibility for your online business and web site. They all work well for me!
  2. 5 Strategies for Creating Effective Follow Up by Tracey Lawton

    For a solo professional having an up-to-date contact management database is one of the KEY administrative systems you have to have for your business. And, even more important, is having a system in place to create effective follow-up. Your business is built on following up leads and building relationships.
  3. Be Famous. Host A Seminar! by Tracey Lawton

    Imagine hosting your own seminar. Whether you dream of hosting clients for the weekend, prospects for a few hours, or colleagues for a lunch-hour workshop, let's make this year the year you realise that dream!
  4. 5 Top Tips for Managing Your Emails by Tracey Lawton

    Technology is a wonderful thing - it allows us to work virtually, from anywhere in the world, and makes our lives easier. However, it can also hinder us, and this is particularly true in the case of emails.