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Home » Family Articles » Suicide And The Elderly

Suicide and the Elderly

Suicide has become a major concern amongst the older adults of society with the over 65s becoming one of the highest risk groups for suicidal behaviours. In fact, white males over 65 have the highest risk group of all for suicide. In fact, previous studies have shown that, although adults over 65 made up only 13 percent of the population, they made up 18 percent of all deaths by suicide.

This trend may be due to a number of factors such as depression, chronic pain, physical or mental illness, death of spouse, retirement and lack of social networks. Older men living alone and no longer engaged in productive activity such as employment, face a greater risk of suicide than married men or women. Often, it is a combination of all the aging factors that lead them to this end.

When you think about it, elderly couples have often been together for several decades, raising children and living happy lives as a couple. They see themselves as a half of a whole and the death of the other half is devastating. It is not at all uncommon for the spouse left behind to feel that he or she is just not able to live without the other. They may also see death as being reunited with the spouse who has already passed on.

Retirement can also be traumatic, particularly if the person has been in the job for many years. This sudden loss of productiveness and the associated social interaction may leave the person feeling isolated and worthless to society. Sadly, elderly people make sure that the act of suicide will be successful as they are more determined to die. Where younger people are often making a call for help, the elderly have decided that they no longer want to live and are therefore four times more likely to be successful.

There is also a large number of deaths caused by homicide-suicide. In the majority of cases, the person kills his spouse before killing himself. People over 55 years of age account for the majority of these deaths with about one and a half thousand people dying this way each year.

It is important to be aware of the warning signs of suicide in the elderly and to be careful in the techniques of approaching this behaviour. Some signs to watch for may be irritability, changes in appetite, change in sleep patterns, chronic pain or headaches. Of course, these may not be a sign of the person considering suicide and are only an indication. Medical interventions may be all that is needed. The person's physician can assess them for depression to avoid possible suicidal behaviour.

Depression is a biological mental disorder where people feel sad, hopeless, or lost. They may lose the ability to concentrate and often show significant changes in sleep or eating patterns. Often a person suffering from depression thinks about ending their life and suicide may occur when the person has major depression.

Not everyone gives out warning signals before a suicide attempt. However, most show some form of indication to friends or family members.

If you believe that someone is at risk of committing suicide, don't take it lightly. Offer the person support and take action to avoid the act. Putting the person in contact with crisis intervention agencies, psychiatric services, or support groups is a great way to start. Become involved by showing that you care, listening to their troubles, and generally giving them hope and encouragement.

If you are a family member or friend, organise other members of the family or other friends to visit regularly. Talk about the happy times, helping the person to recall joyous memories. These acts can help to ward off depression. Being a support system may make all of the difference to the person's feelings of being wanted and loved and may help to prevent suicide. Feelings can be changed and suicide can be prevented.

And here is another random article you might be interested in...

What Makes A Successful Negotiator? Five Steps To Negotiating Like An Expert

My husband loves to negotiate. So much so that whenever I need to buy new running shoes, he always buys a pair, too, with the hopes that he can swing a "deal" with the store by buying two pairs at once. Of course, he never gets a discount, but what I find fascinating is the number of times he asks for a discount, doesn't get it, and still buys the item at full price anyway.

I started thinking about this from the seller's perspective, by analyzing my own negotiation techniques, and those of my clients. The questions I wanted to answer were: Exactly what makes a successful negotiator? And what do they do differently from the rest of us to get the price they want, while still leaving their customers feeling that they're getting a good deal?

The following simple five-step process can help maximize your results each time you negotiate. Even better, I find it works wonders at every stage of the sales process, from negotiating price to discussing delivery, added product features or any other terms your prospect is looking for a break on.

Step 1: Get into the right frame of mind

The first thing you have to do when negotiating is make sure you're in the right frame of mind. Do you really believe that your products or services are worth the price you're charging? If the answer is no, then you won't be able to negotiate successfully. Period.

If you implement the next four steps of this plan, I can guarantee that those readers who truly believe that their products are worth the price they charge will walk away with more deals at full price. Those of you who think your products are too expensive, on the other hand, will continue to sell at a discount.

These steps aren't necessarily easy, and in fact may take some discipline to implement. But for those of you who are willing to put in the effort, I promise that they will help make negotiation easier, and more natural.

Step 2: Hold firm

Sales experts suggest that sales people in the top 20% of their fields never cave in on the first round. So don't give in to what your prospect is asking for right away. Remember, to those who love it, negotiation is a game. It's the "art of the deal." And to make those people happy, you must be willing to play.

Nothing frustrates negotiators more than a sales person who caves in and drops their price on the first round. If a client asks for a 20% discount and you immediately say yes, they walk away feeling two things:

The price must have been inflated to start with; and

I should have asked for bigger discount. Next time, I will!

Neither of these outcomes is good for you. So the next time your prospect asks for a reduction in price, instead of just giving in, try responding with one of the following instead:

I can appreciate you're looking for the best deal, but I can tell you that we've already given you our best price.

You're smart to be looking for the best deal, but our pricing is always competitive, and I just can't go any lower.

A discount? (in a surprised tone)

This is the stage of negotiation during which your belief system is challenged. In order to be successful, you really need to believe that you are already giving your prospect a great price. When I was selling for London Life years ago, I was once approached by client who wanted a 10% discount on his group health benefit plan. I was so shocked by his request - nobody had ever asked for a discount before, and I knew that we had the least expensive plan he was looking at - that all I could say was, "huh?" Not very professional, I admit. But he responded with "well, I just had to ask anyway..." and then paid full price for the plan.

Typically, 40% of all customers will respond the same way, with either "I had to ask" or "I just thought I'd try." Unfortunately, over 50% of sales people cave in on the first try, and give the client the discount they're asking for. This is lose-lose for everyone. Your company reduces its profit. You reduce your commission. And your customer walks away dissatisfied because you refused to play the game.

Learn how to hold firm, and practice your responses in advance.

Step 3: Repeat

Some clients will press ahead with their request for a discount even after you've given them one of the responses outlined above. The vast majority of them, however, are just looking for assurance that you really are giving them the best possible price, and there is no room to move. In other words, they want to make it a little uncomfortable for you, making sure that you sweat just a bit.

My advice in these cases is again: hold firm. Work to reassure your customer that they're getting the best price, and remind them of all the hard work you've both put into the deal. Try something like:

We've been 6 months putting this project together, I would hate to see it not go ahead because we can't settle on price; or

I knew you'd be tough, so we provided aggressive pricing up front. I would hate to see this not go ahead because we haven't been able to meet your budget.

We find that an additional 20% of all business is closed at this stage - that's 60% of all business closed without ever having to reduce your price. Unfortunately, by this point, 80% of all sales people have also already caved. You do the math.

Step 4: Take their mind off the bottom line

If after all this your prospect is still pushing for a discount (and 40% of them will be), then find something else to give them that doesn't reduce your price.

Free shipping. Extra manuals or training. A client profile on your Web site. What you choose will be specific to your business, your markets and your client base. The key is to have the list of things you're willing to offer prepared in advance, so you can draw on it during the negotiation.

It's hard to think creatively in the heat of a negotiation, so planning ahead could give you a ready-made solution that leaves both you and the client feeling satisfied with the transaction. For a copy of the worksheet we developed to help you plan your "no money" concessions, just email us at colleen@engageselling.com

Step 5: The last line of defense

Finally, if your client is still asking for a discount, you may have to give it to them in order to close the sale. But before you do, always ask them one of the two following questions:

"What is important to you about an x% discount?" OR

"Why is an x% discount important to you?"

These questions will flush out any last details that could help you find a different way to structure the terms and pricing, which will allow you to keep your price while letting the customer walk away with their needs met as well. If, however, you ultimately do have to reduce your price, make sure to follow these two rules:

Never reduce your price without getting something in return. Getting something in exchange for a pricing concession is key to managing customer expectations that future discounts will not be easily dished out. As with the "no money" concessions above, what you get in return for a price reduction will be unique to your business and markets, but could include references or case studies, a bigger order, introductions to senior level executives or cash up front. Again, whatever you ask for, prepare the list in advance so you can respond quickly and smoothly.

Get a firm verbal agreement from the customer that this discount is all they will need to get the deal done. Try asking them something like "I'm not sure if I can get you this price, but if I can, is it fair to say that we can go ahead?" OR "I'm not sure I can get this discount for you. If I can, though, are you willing to sign the agreement this week?"

Nothing is worse than coming to an agreement on price (especially a reduced price!) only to find out that your prospect is still looking for other concessions. By asking them this last question, you can ensure you get all the issues on the table first, giving you the chance to deal with them fairly once and for all.