The Pro's and Con's Of Debt Consolidation Loans

You are swimming in debt. You have 4 credit cards maxed out, a car loan, a consumer loan, and a house payment. Simply making the minimum payments is causing your distress and certainly not getting you out of debt. What should you do?

Some people feel that debt consolidation loans are the best option. A debt consolidation loans is one loan which pays off many other loans or lines of credit.

I'm sure you've seen the advertisements of smiling people who have chosen to take a consolidation loan. They seem to have had the weight of the world lifted off their shoulders. But are debt consolidation loans a good deal? Let's explore the pros and cons of this type of debt solution.

Pros

1. One payment versus many payments: The average citizen of the USA pays 11 different creditors every month. Making one single payment is much easier than figuring out who should get paid how much and when. This makes managing your finances much easier.

2. Reduced interest rates: Since the most common type of debt consolidation loan is the home equity loan, also called a second mortgage, the interest rates will be lower than most consumer debt interest rates. Your mortgage is a secured debt. This means that they have something they can take from you if you do not make your payment. Credit cards are unsecured loans. They have nothing except your word and your history. Since this is the case, unsecured loans typically have higher interest rates.

3. Lower monthly payments: Since the interest rate is lower and because you have one payment vs many, the amount you have to pay per month is typically decreased significantly.

4. Only one creditor: With a consolidated loan, you only have one creditor to deal with. If there are any problems or issues, you will only have to make one call instead of several. Once again, this simply makes controlling your finances much easier.

5. Tax Breaks: Interest paid to a credit card is money down the drain. Interest paid to a mortgage can be used as a tax write-off.

Sounds great, doesn't it? Before you run out and get a loan, let's look at the other side of the picture â€" the cons.

Cons

1. Easy to get into further debt: With an easier load to bear and more money left over at the end of the month, it might be easy to start using your credit cards again or continuing spending habits that got you into such credit card debt in the first place.

2. Longer time to pay off: Most mortgages are the 10 to 30 year variety. This means that rather than spend a couple of years getting out of credit card debt, you will be spending the length of your mortgage getting out of debt.

3. Spend more over the long haul: Even though the interest rate is less, if you take the loan out over a 30 year period, you may end up spending more than you would have if you had kept each individual loan.

4. You can lose everything: Consolidation loans are secured loans. If you didn't pay an unsecured credit card loan, it would give you a bad rating but your home would still be secure. If you do not pay a secured loan, they will take away whatever secured the loan. In most cases, this is your home.

As you can see, consolidated loans are not for everyone. Before you make a decision, you must realistically look at the pros and cons to determine if this is the right decision for you.

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About Wes Atkins

Wesley Atkins is the owner of http://www.credit-cards-advisor.com- which aims to get you fitted with the best credit cards to suit your situation. With numerous credit card articles and easy online credit card applications you will never choose the wrong credit card again.


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How Small Businesses Build a Customer Base

Building a solid customer base is a necessity of any small business. Often times these smaller businesses cannot compete effectively with larger companies in terms of resources. For example, Tom's mini-Mart is not going to be a match for Farmer Jack's Grocery Chain. The later will beat them in parking, prices and variety every time! Therefore, there must be something more than just price to attract and retain customers. The good news is that many small businesses have benefits that larger companies don't have. They thrive in the realm of the "something else" that larger companies simply can't accommodate.

The first step in building a customer base is to define who your customer is. This is called a psychological profile. Take a piece of paper and write down the qualities that many of your customers have. Make sure to include hobbies, personality, income, employment states, distance from store, etc. Then go through and circle the qualities that seem to fit the majority of your customers the best.

The next step is to use the psychological profile to develop a marketing plan on how to reach your population in the most cost effective manner. For example, if many of your customers live within the same neighborhood, have children engaged in local sports and are pressed for time then your marketing plan should try and appeal to them. You may decide to stop by the local baseball game and give away free drinks, offer local delivery, give discounts for family members, or send flyers door-to-door.

Once you know who your customer is and how to reach them you must determine how to write your advertisements. For our busy neighborhood consider the following, "Mom's we know you are busy. That's why Tom's mini-Mart wants to give you a break. Call us and we will deliver your supper groceries in less than 30 minutes. If you don't feel like cooking, then we will send you a family size delicious homemade meal fresh from our deli department." The object is to write the advertisement so that it helps solve the problems of people in your market. If it makes them feel sad, happy or more convenient then you have done well.

Small businesses can compete because they are more convenient. Many times customers avoid large chains because they take so much time to navigate. Small business also has the ability to truly give good customer service. If you are unsure of how to maximize your marketing efforts then hire a good small-business consultant that charges reasonable fees.

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About Murad Ali

Murad Ali is a two time published author on economics and reform. He runs an heirloom farm, is a doctoral student and manages a consulting firm. To read more articles written by Murad please visit http://www.muradenterprises.org.