7 Ways to Get to the Truth: When the Sale "Disappears"
You're close, really close, to making a sale. Your potential
client is in the market for your product or service and you've had
a couple of good meetings.
Based on his most recent e-mail, "Everything looks good -- I'll
get back to you so we can move this forward"--everything points to
a probable sale. You feel so relaxed, happy, and hopeful. Then a
couple of days go by with no phone call or e-mail. You tell
yourself, "He's probably busy. I know he'll get in touch tomorrow."
But tomorrow comes and goes with no word.
You start to panic. Your self-talk turns negative: "I can't
believe this...This is really starting to hurt...He let me believe
it was a sure thing...I trusted him...now he's disappeared on me,
and I was counting on this sale..." The relaxed, happy feeling is
gone. You've fallen victim to "hopeium " again.
Have you been in this situation before?
Of course you have--we all have, and it's painful. So, can you
keep from getting dropped? Yes--With the new mindset, you can
abandon the salesperson role and come from a place of integrity
that stems directly from your personal brand that doesn't
compromise your authentic self. This opens communication with your
potential clients so you can learn the truth about their
situation--and that's what you always want.
These suggestions will help:
- Don't assume the sale. Potential clients are used to the
traditional buyer-seller relationship, so they may decide not to
tell you things that might make them vulnerable to you. Until
you're sure you know the complete truth, you can never assume the
sale.
- Keep making it easy for potential clients to tell you their
truth. Toward the end of your conversation, ask, "Do you have any
more questions?" If potential clients say no, follow up with the
100-percent-final truth-gathering question: "Now, are you 100
percent sure that there's nothing else that I can do on my end to
make you feel more comfortable with this situation?" You'll be
amazed how often people then say, "Well, actually, there is one
more issue..." And it's at that point that you really start to hear
their truth.
- Call back to get the truth, not close the sale. Most potential
clients who suddenly "disappear" will be expecting you chase them
down by calling them and saying, "Hi, I was just wondering where
things are at?" Instead, eliminate all sales pressure by telling
them that you're okay with their decision not to move forward,
based on their not having called you back. In other words, take a
step backward. Most of the time, it'll open the door to a new level
of open, trusting communication.
- Reassure potential clients that you can handle a "no." Of
course we'd rather not hear a "no." But the only way to free
yourself and your clients from subtle sales pressures is to let
them know that it's not about the sale but about the best choice
for them--and if that means no sale, it's okay, because it's
ultimately not about you but about them.
- Ask for feedback. Whenever potential clients "disappear," call
them back (e-mail them if you have to, but only as a last resort
because dialogue is always better) and simply ask, "Would you
please share your feedback with me as to how I can improve for next
time? Now that our sales process is over, I'm committed to
understanding where I went wrong." This is not being feeble or weak
-- it's being humble, which often triggers the truth.
- Don't try to "close" a sale. If your intuition tells you that
the sales process isn't going in the direction it should be going -
which is always toward greater trust and truth--trust those
feeling. Then, make it safe for potential clients to tell you where
they stand. It's simple--all you have to say is, "Where do you
think we should go from here?" (But be prepared: you might not want
to hear the truth of how they're feeling. You can cope with this by
keeping your larger goal in mind, which is always to establish that
the two of you have a "fit.")
- Give yourself the last word. Eliminate the anxiety of waiting
for the final calls that will tell you whether the sale is going to
happen--instead, schedule a time for getting back to each other.
This eliminates chasing. Simply suggest, "Can we plan to get back
to each other on a day and at a time that works for you--not to
close the sale, but to simply bring closure regardless of what you
decide. I'm okay either way, and that'll save us from having to
chase each other."
You'll find that these suggestions make selling much less
painful because you learn to focus on the truth instead of the
sale.
Other articles by this author »
About Ari Galper
With a Masters Degree in Instructional Design and over a decade
of experience creating breakthrough sales strategies for global
companies such as UPS and QUALCOMM, Ari Galper discovered the
missing link that people who sell have been seeking for years.
His profound discovery of shifting one's mindset to a place of
complete integrity, based on new words and phrases grounded in
sincerity, has earned him distinction as the world's leading
authority on how to build trust in the world of selling.
Leading companies such as Gateway, Clear Channel Communications,
Brother International and Fidelity National Mortgage have called on
Ari to keep them on the leading edge of sales performance. Visit
http://www.unlockthegame.com to get his free sales
training lessons.
And here is another random article you might be interested in...
Visualisation: The Secret Tactic Of The Ultra Successful
The power of visualisation is a skill which is often neglected
by people who run their own home business.
Visualisation or guided imagery is a very powerful technique
that can help increase both your efficiency and effectiveness in
achieving your home business goals.
"You must see your goals clearly and specifically before you can
set out for them. Hold them in your mind until they become second
nature." --Les Brown--
All top class athletes utilise visualisation to mentally
rehearse what they have to do and how they are going to achieve it.
By doing this they train their minds and bodies to actually perform
the skill as effectively and efficiently as possible.
For example, Justin Gatlin who is now the 2004 Olympic 100 m
champion will have visualised every stage and every step of that
100 m final, hundreds if not thousands of times before he even
stepped out on to the track for the final.
When you begin to use visualisation techniques, you want to
mentally create a vivid scene in you mind of your wanted outcome.
You want this scene to be as detailed and clear as possible, you
need to be able to see, feel and smell your success.
Actually visualise your success, picture yourself living in a
luxury mansion in the country, smell the fresh air and hear the
sounds of your children playing in your pool. Visualise whatever
you perceive your desired situation to be when you have achieved
success in your home business.
Make visualisation a daily activity. By succeeding in your mind
you will become more passionate about your home business and you
will work harder, pushing yourself to do whatever is necessary to
achieve success.
When using visualisation never ever consider failure or giving
up as this will likely be the eventual outcome.
We are what we repeatedly do. Excellence, then, is not an act,
but a habit. -- Aristotle â€"
Dream big and aspire to succeed at the highest levels, be
patient and work hard, there is nothing except yourself stopping
you from having a successful home business.